Before ‘Mumpreneurs’ were a thing and when hustle wasn’t a dirty word, I launched a startup with my iPhone in the dark.
No award-winning podcast. No high-converting website. No paid speaking gigs. Just me and my scrolling thumb, on Instagram, with a kid in the crook of my arm.
That startup was Mums With Hustle, and within 3 years it’s grown to be the place for Mamas in business to learn how to confidently turn up on social media online - all the while living a version of success that makes them light up from the inside.
"ā€¦You have been so pivotal in helping me stay focused and optimistic in making dreams a reality for meā€¦"
Krystel
House Of K
Join the tribe.
Start here.
It was 2015 and I was on maternity leave after 10 years of working as an executive teacher.
It wasn’t that I didn’t want to go back to work - I’ve always been a teacher at heart.
There’s something about watching a child unlock their inherent potential that made me feel something within the realms of magic.
In my role as a teacher and in education leadership I consistently found my happy place working collaboratively to help people uncover more about themselves.
Teaching is my purpose and was a common thread: the unlocking, the realisation, the leading people to discovery, the moment of empowerment.
The wanting more and the satisfaction of finding it. Only, now I had two little boys and found myself in a place where I was expected to make a choice.
Motherhood or career?
Family or entrepreneurship?
I was told I couldn’t have both.
Well, heck-no!
I didn’t want to step back onto the path of conventional working Mum. I wanted more. Just because I was a Mother shouldn’t mean I had to choose. I’d opened a door to a place where I could stay loyal to my own convictions all the time - something I’d noticed had been tested again and again as an employee. That core voice of integrity was getting louder and louder. And I was happy to step into being a full-time #unconventionalist.
I had no startup slush fund. No investors. No business loan. No email list or backup plan or advocates.
But I knew my ‘thing’. I had the skills. Heck, I’ve been arranging connections between people since I was 4-years-old and I’d collected everyone’s phone numbers to sort out playdates.
And saw the need. I watched women like me who were blazing and brilliant at their thing falling over and giving up because the online world wasn’t kind to them, or they’d bought into a way it ‘had’ to be done and felt like failures, or were driving themselves into the ground and humming with Mum guilt, faltering marriages, unhappy families at home.
What began as personal obsession years before with online marketing and a hunger to consume entrepreneurial, self-development, and business podcasts, along with a curious love of tech and my passion for teaching – well, it all suddenly made sense.
So, I began.
I built a profitable, scalable, enviable biz that started while I was breastfeeding and typing with one hand.
Now, I teach Mums in biz how to do the same.
* Breastfeeding optional
We started without much. Now we’ve attracted a global tribe of empowered, connected women - over 50K beloved biz mums getting noticed and building powerful online brands.
We deliver courses, workshops, membership programs, and online communities. We offer teaching, mentoring, industry experts, and biz building opportunities to Mums powering through to create empires of their dreams.
Their dreams. Not anyone else’s.
They’re joyfully standing out, saving time, kicking overwhelm to the curb. They’re Mums all over the world from diverse backgrounds who’ve lived through a range of experiences getting education, finding a community, and uncovering a clear path to achieve their own specific versions of success.
And me? Well, my husband and I now have two little boys under 5 and an incredible, connected life where we both work in the business together to deliver even more valuable learning to our community.
I’ve found my superpower – an uncanny way of engaging students and helping to unlock their potential. Education quals.+ digital CEO.
Guess it adds up! #servingnotselling
Hustle doesn’t have to be hideous. Success doesn’t have to look a certain way. Business can be easy, joyful, and beautifully abundant. And you can break any rule you like.
I coach and mentor women to design their life first and business second – by harnessing the superpower of socials media as part of a complete digital strategy.
One that aligns with who they are at their core. One that makes them feel bold and brilliant about their marketing.
I teach follower to customer journey, email marketing, blogging, podcasting, digital product development, online presence, launching, and always, always where I started – Instagram and social media.
No icky selling required. No selling of souls. No having to make a choice. Because I believe success is inevitable. (And you will too if you hang out with me enough.)
Best bit? You’ll be doing it not only with me, but thousands of other Biz Mamas just like you who are finding the confidence to step into the limelight and build dropdead gorgeous online businesses.
"Mums with Hustle is literally changing lives. In November 2016 a recommendation of my book, Marketing to Mums, was posted in Tracy Harris' closed Facebook group of 6,500 entrepreneurial women called Mums with Hustle. A flurry of comments, further endorsements, links to purchase and discussion followed in this highly engaged community. Within 48 hours my book went #1 on Booktopia's Business Bestseller list outselling the likes of Simon Sinek, Timothy Ferriss and Sophia Amoruso. In the days following the Mums with Hustle post I was invited to speak at two high profile advertising and marketing conferences and received invitations to feature on three podcasts including Glen Carlson's DENT Global business podcast. I commend Tracy Harris for her work in creating and nurturing such an engaged and powerful community of mothers in Mums with Hustle and I strongly recommend working with her if you target women in business."
Katrina McCarter
Founder & CEO, Marketing to Mums
Being part of Mums With Hustle?
It’s like going out for smoothie bowls with your best (business) friend. Or coffee. Or both. OK #addicted
“…Thank you for being my mentor. I've been with MWH since its baby stages, I embraced the community, and watched you magically pull together countless women of different visions and values, with such raw passion. I often wondered what draws me to you as a business person and a human. Because I've got to be honest with you, the hyper cheerful biz environment and a boss babe culture make my
skin crawl I’m a nerd and a quiet backyard philosopher, not a sales person. BUT yours were the only podcasts I ever listened to, and the only business courses I ever took. You know why? Because you're real. And it's such a rare trait in these days of (un)social media and a culture that asks us to be our impeccable selves or go home. Your honest enthusiasm is contagious, and hell if you managed to keep a social freak like myself hooked, that's as good testimony as it gets I loved it that I had a chance to thank you in person, on a day that otherwise planted a founding stone for my decision to turn my life around. It's like I turned a full circle with you being there on both ends.”
Iwona Palamountain
Need some #podcast inspo? Listen here.
Mums With Hustle Style Bio
- Talks shop at Mums With Hustle podcast.
- Was once called “the most relatable person on Instagram.”
- Sincerely dislikes the word ‘Mumpreneur’. Still uses it in hashtags.
- Spare time is spent reheating cold cups of tea, trying to arrange a date night with her husband, baking something quick that doesn’t require very many bowls or appliances, or planning a catch up with girlfriends.
- Is always up for a teachable moment. In fact, you can book her to be a speaker at your event.
- Happily navigating entrepreneurship and Motherhood.
- Somewhat addicted to reality TV and smoothie bowls. Has never tried both at once. Plans to.
Professional Bio
Tracy Harris is the Founder and Director of Mums With Hustle. Two kids under 5, one partner (and now co-owner), and a rebel heart dedicated to guiding women towards their personal version of success.
How? By teaching. She cuts through all the misconceptions about building an empire and a family and shares her content, insight, and digital marketing strategies – strategies finessed over the last decade spent as an educator, blogger, and mother (aka chef, chauffeur, doctor, and all-round superwoman).
Tracy regularly speaks and presents to rave reviews around Australia. Her favourite topics include:
Tracy is what happens when you design your life, and then design your business to make that life happen. And she will show you how.
Download my Speaking + Media Kit
"ā€¦you have ROCKED MY WORLD with your suggestions. Sooo x infinity grateful for you. It's so freeing. I'm saying what's on my heart instead of worrying about stupid metricsā€¦"
"I've just had ONE HUNDRED new email subscribers join my list since doing that post. It's only been 4 hours!!! Literally, I'm crying right now."
"After our coaching call I felt like I could conquer the world today! You're a bloody magician and what you've done for my confidence is better than anything. Bloody magician!"
"There is something about the way you teach which stops me from feeling like a complete idiot for not knowing some really basic stuff about running a business!"
Discover all the ways to get some Mums With Hustle in your life.
As Featured In
